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Press Release

Netgift Announces Free Gift Registry Solution For e-Retailers

Gift Registry Technology Provider Wants To Create A Universal Standard In Registries


Wednesday, February 23, 2000

DURHAM, N.C.--(BUSINESS WIRE)--Feb. 23, 2000-- NetGift Registry announced today the release of its unique new gift registry solution for e-retailing websites.

NetGift's new turnkey registry offering, called Gift Registry In A Box, allows e-retailers to have a feature-rich, highly customizable gift registry up and running on their site within a matter of days.

"This is just another step towards meeting NetGift's goal of becoming the universal standard in online gift registries,'' said NetGift Chief Executive Officer Ed Fadel. "With this step of releasing our new registry solution, we now have a gift registry platform that can work for e-retailers, shopping engines, and e-commerce areas for destination sites without the site having to spend any money for its development.''

"What's more, unlike some other gift registry providers, with NetGift, the user won't have to click away to another site,'' added Fadel. "Using our provided online tools, the e-retailer can also easily customize the registry to have their look and feel by changing fonts, colors, buttons, graphics, nav-bars, footers, and more.''

Major e-retailers have seen the need for online gift registries and the potential for additional sales through offering registries on their sites. Despite their relative newness, according to a recent survey by a national computer magazine reported that around 27% of all online shoppers are already registered at one or more gift registries.

Internet analysts predict that the increase in registry use will continue. Forrester Research predicts that "registries will become big business online'' and that gift registries will become the "next killer Internet application'' for e-commerce services while Jupiter Communications believes that "gift registries will be the significant drivers of gift sales.''

NetGift CEO Fadel said his company's registry system will give qualified e-retailers a quick and easy way to provide their users with a full-featured, private label gift registry, without having to develop one themselves, saving them a great deal of time and money.

"There simply is no better way for a website to get their own gift registry than to use NetGift's system,'' said Fadel. "Our feature-rich solution is easy to implement within their website and it's even easy to choose the level of customization that they want using our Wizard tools.''

Sites concerned about spending a lot of money to get a gift registry on their site don't have to be concerned about NetGift. The registry system is being offered for free to qualified e-retailers.

"Even though we have spent considerable resources producing this feature-rich registry system, e-retailers don't have to pay up front for it -- it's free for them to use the first year and after the first year they simply pay NetGift a small commission from sales through the gift registry,'' said Fadel.

NetGift has already signed up many internet partners which are implementing NetGift's unique technology into their own websites. One of the largest NetGift partners that will launch soon with the new Gift Registry In A Box solution in place is Homestead.com. Homestead.com is the leading online source for building free websites with over 2.5 million websites and 10,000 new ones added every day. NetGift's gift registry technology will be featured as one of Homestead's "drag and drop'' elements in Homestead's easy-to-use web site builder.

The Homestead Gift Registry, powered by NetGift, brings customers more than 3 million gift selections from 350 online name-brand retailers. Consumers can identify the exact items they want -- ranging from a Sega Dreamcast at BuyGames.com all the way to a Holley Marine Carburetor from Overtons -- and share them securely with a Gift Circle of friends and family.

ABOUT NETGIFT REGISTRY
NetGift Registry offers private-labeled gift registry solutions for real and virtual shopping environments. Current partners include Inktomi Corp., USAToday, Washington Post/Newsweek Interactive, and Homestead.com.

Press Contact:
NetGift Registry
Research Triangle Park
Randall Gregg
919.688.4488, ext. 111
[email protected]

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