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NetGift Press |
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Press Release
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NetGift Registry Debuts As Exclusive USATODAY.com Gift Registry
Gift registry now available on the nation's #1 newspaper site
November 17, 1999
RESEARCH TRIANGLE PARK, NC - Christening its network of 64 different websites, NetGift Registry
CEO Steve Furst announced his company's debut on
the popular USATODAY.com website. Through
its exclusive arrangement with USATODAY.com and a massive advertising campaign on the website,
NetGift
plans to reach the millions of users that view USATODAY.com every month.
"We are pleased to have NetGift Registry as the exclusive gift registry on USATODAY.com,"
said Lorraine Cichowski, Senior VP and Publisher,
USATODAY.com. "NetGift's service will enhance USATODAY.com's
Marketplace and provide our customers with a unique and convenient shopping tool for all of their
gift needs."
"This is a great day for NetGift and USATODAY.com," added Steve Furst, CEO of NetGift.
"We are able to bring a gift registry with over 3 million items from
over 300 stores to USATODAY.com's 14 million
unique monthly users."
USATODAY.com, the leading general interest news site on the Internet, delivers a world overview
24 hours per day, seven days per week to 14 million
unique monthly visitors with 200,000 pages of breaking
news, sports, financial news, technology reviews, worldwide weather, lifestyle/entertainment
coverage and interactive multimedia features. Currently, over 30 e-commerce vendors work with
USATODAY.com in its dedicated online shopping area,
Marketplace.
Although details of the deal were not made public, it was disclosed that USATODAY.com and NetGift
will be sharing in the revenues from sales through the site. NetGift's Furst said he expects sales through
USATODAY.com to be brisk.
"The majority of USATODAY.com's users are both highly paid professionals and Internet-savvy,"
said Furst. "The median income of USATODAY.com users
is almost $70,000 and 84% of them have
shopped online in the past six months."
Visitors to USATODAY.com and other NetGift Registry network sites can list the gifts they want in the
online registry. Family and friends can then access the registry anywhere via the Internet and buy those
gifts at the click of a button. Users can also shop on the site without making a gift list.
"NetGift is different from other gift registries in that we offer over 340 different quality online merchants,"
said Furst. "with over 3 million different products to choose from, we are the world's largest gift registry."
Furst said USATODAY.com is only one of many different websites that makes up the NetGift Registry
Network. According to Furst, by next month, NetGift will have permanent placement on other popular
websites including NYTimes.com, Children's Miracle Network, Knight-Ridder's nationwide Real Cities Network,
LATimes.com, Family Shoebox.com, WashingtonPost.com, and more top Internet sites.
"Our goal is to have the NetGift Registry in front of every user on the Internet," said Furst. "We're going
to where the people are across the Internet."
Contact:
Susan Lavington
Director of Marketing
USATODAY.com
(703)276-3498
email: [email protected]
NetGift Press Contact:
NetGift Registry, Durham
Randall Gregg, 919/688-4488, ext. 111
[email protected]
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